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Rachael Kay Albers
Founder and Lead Designer, RKA ink
Maria Sylma Tweed, M.D.
Founder and CEO, Dr. Sylma LLC
CEO, Body Details
Creator, Imagine Plexus
CEO, Association Specialty Group
CEO, Amavise Consulting
Check Out Our Frequently Asked Questions
- Craft a personal brand statement.
- Research your market.
- Create customer personas and a customer journey.
- Build a website and create a style guide.
- Design a logo.
- Create valuable content, like white papers, infographics, emails, and videos, that can grow your email list.
- Blog about topics relevant to your audience and industry.
- Create professional social media accounts on Facebook, Instagram, LinkedIn, Pinterest, and others to connect with your audience.
- Reach out to the media for interviews and monitor media mentions using Google Alerts.
- Identify your target clients and create client personas.
- Research and analyze your client personas.
- Develop your value proposition.
- Develop your brand’s identity and style.
- Create a content strategy that outlines your content development over 1 year.
- Develop and design your website and analyze web traffic.
- Track the results and change your strategy to meet the needs of your audience.